Born from the philosophy that time spent in nature and the supernatural is good for health and wellbeing, Arcana—a new wellness retreat of remote cabins set within the wilderness—enlisted Aruliden to craft a brand mission, supporting identity and graphic system to bring seekers into the wild.

Role – Brand Identity & Art Direction, Printed Matter, Wayfinding
Creative Direction – Aruliden
Photography – Leckie studios

Born from the philosophy that time spent in nature and the supernatural is good for health and wellbeing, Arcana—a new wellness retreat of remote cabins set within the wilderness—enlisted Aruliden to craft a brand mission, supporting identity and graphic system to bring seekers into the wild.

Role – Brand Identity & Art Direction, Printed Matter, Wayfinding
Creative Direction – Aruliden
Photography – Leckie studios